CEO’s Guide to Growth through Customer Experience AlignmentLynn Hunsaker
About Lynn Hunsaker
Lynn Hunsaker is a performance momentum expert. She led customer experience & marketing at Applied Materials and Sonoco. She is a CXPA board member, SVAMA past-president and CustomerThink Hall of Fame author. She taught 20 courses at UC Berkeley Ext, SJSU & Mission College (Marketing Ops at UC Santa Cruz Ext currently). Lynn authored 6 benchmarking studies and 3 CXM handbooks (Amazon). She is a CXPA Recognized Resource Training Provider with CCXP students from 70 countries. She is an AMA Professional Certified Marketer, ASQ Certified Quality Manager, Certified Practitioner of Myers-Briggs Type Indicator, and CXPA Certified Customer Experience Professional. Lynn is Chief Customer Officer at ClearAction Continuum and co-founder of ClearAction Value Exchange. Connect at http://linkedin.com/in/lynnhunsaker/
Customer Experience is More Than Transactional: Is Your Marketing Value Longitudinal?Lynn Hunsaker
Customer Journey Insights Increase Marketing ImpactLynn Hunsaker
Is Your Customer Engagement Really Customer-Centric?Lynn Hunsaker
Customer Engagement is an Enterprise-wide ImperativeLynn Hunsaker
Are Your Customer Care Metrics Customer-Centric?Lynn Hunsaker
Customer-Centric Marketing: Align for GrowthLynn Hunsaker
Rethinking Customer Engagement: Put Your Relationship FirstLynn Hunsaker
What is Customer Experience Value Creation?Lynn Hunsaker
10 Ways Marketing Can Stand Out from the CrowdLynn Hunsaker
What is Customer Experience Improvement?Lynn Hunsaker
Embed Customer Experience Company-wideLynn Hunsaker
Improve Customer Experience by Borrowing IdeasLynn Hunsaker
Accelerating Buy-in Across MarketingLynn Hunsaker
The Art of Listening: A Key to Customer-CentricityLynn Hunsaker
Solving System Silos for Customer Experience ExcellenceLynn Hunsaker
Do Customers Experience Your Internal Collaboration — or Lack of It?Lynn Hunsaker
Is Operations Involved in B2B Customer Experience?Lynn Hunsaker
What Are Customer Experience Motives?Lynn Hunsaker
7 Customer Experience Goal Silos Are GotchasLynn Hunsaker
Perfecting Process Silos in MarketingLynn Hunsaker
Customer Experience Data Silos DemystifiedLynn Hunsaker
What is Customer Experience Collaboration?Lynn Hunsaker
4 Keys to Solving Organizational SilosLynn Hunsaker
Customer Centric Employee EngagementLynn Hunsaker
10 Ways Marketing Accountability Leaps You ForwardLynn Hunsaker
What are Customer Experience Process Silos?Lynn Hunsaker
Make Good Customer Experiences Easy!Lynn Hunsaker
B2B Customer Experience: Do This, Not ThatLynn Hunsaker
Assailing Customer Experience Assumption SilosLynn Hunsaker
Account Teams in B2B Customer Experience: Help Me Help YouLynn Hunsaker
Customer Centric Processes for Stellar Customer ExperienceLynn Hunsaker