Customer Experience Scorecards: What to Measure

Ingrid Lindberg, Founder & CXO, ChiefCustomer.com & Lynn Hunsaker, Chief Customer Officer, ClearAction Continuum

Scorecards are a great way to drive organizational adoption and accountability for customer experience success. Ingrid and Lynn, experts who’ve led CX transformation as employees in complex and fast-paced companies, share their B2C and B2B views, respectively, in this lively conversation.