Project Description

https://clearaction.com/podcast/its-about-them-not-you-why-sales-marketing-should-use-social-media-to-engage/

It’s about them not you: Why sales & marketing should use Social Media to engage

Jill Rowley, Chief Engagement Officer, Sales Enablement Society

It’s about them not you: Why sales & marketing should use Social Media to engageHave you ever been “Social Network Solicited” by companies who immediately tout their value proposition when they’re not certain if you’re even familiar with them? When marketing and sales use social networks to engage prospects and customers to first build trust and relationships, the result often positively impacts the bottom line.

 

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