Securing Exec Support for Marketing Operations

Kristine Young, Director of Global Marketing Operations, Levi Strauss & Gary Katz, Co-Founder of ClearAction Value Exchange

Securing Exec Support for Marketing OperationsInsightful perspectives about securing exec support at Levi Strauss and Renesas
1) What kind of executive support is needed for MO progress?
2) What are best practices to get executives’ hearts in the game?
3) What are best ways to maintain executive support?