Project Description

https://clearaction.com/podcast/setting-up-a-marketing-operations-organization/

Setting Up a Marketing Operations Organization

Lynn Hunsaker, Chief Customer Officer, ClearAction Continuum & Gary Katz, Co-Founder of ClearAction Value Exchange

Setting Up a Marketing Operations OrganizationInteresting discussion on
1) What makes a good Marketing Operations team?
2) How should Marketing Ops be positioned?
3) How should Marketing Ops evolve?

 

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