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Journey Management: Goal Booster
Get your customized plan to higher and faster gains at lower costs in journey management that starts with expectations segmentation and the 6 A’s of CXM success: Ask, Absorb, Adopt, Apply, Account, Applaud.
Journey management amplifies gains by starting with expectations personas, root-cause action-oriented journey maps, and the 6 A’s: Ask, Absorb, Adopt, Apply, Account, Applaud.
See how to skip many typical CX practices to save your time and money, and to generate faster and stronger impressive gains.
How to exceed norms:
- Segment customers by expectations
- Create a broad journey map for each expectation-set
- Emphasize root-cause action in each map
- Engage non-customer-facing groups and touchpoint groups in the 6 A’s
Option 1: See how in Experts’ Guide: Experts’ Design module (section 3) with coaching.
Option 2: Get all this in a Mastermind: a live personalized workshop to solve your specific situation.
Why it matters: Micro-moments and quick wins are insufficient for meeting executives’ expectations for CX-led growth. Rather than focus on what Marketing and Support can do, you can empower everyone in your entire company to stop creating issues for customers that add burdens to Support and drag down profit.
Market price:
$600 Self-Paced + Coaching $350
$700 Mini-Workshop $350
Design module with non-transferrable lifetime license (about 1 hour video lessons) and 1 hour coaching to apply it to your unique circumstances.
90-minute mini-workshop to show you the principles for higher and faster gains at lower costs, and then apply it to your unique circumstances. You keep the backgrounder and your detailed plan ready for use.