Drive urgent action on customer experience gaps
A skill-building community to stop costly silos that rob revenue and profit.
Build your capabilities in company-wide alignment to customers (CX), employees (EX), and partners (PX), to multiply growth.
$20 a month or $200 a year.
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The same customer issues keep coming back
Your CX work is good.
The managers who cause the issues just can’t see it yet.
None of those managers ever meets a customer:
They never see the pebble they just put in a customer’s shoe. Only you can turn this around. | “Why does this issue keep coming back?” “Leadership still sees CX as a cost.” “I keep re-explaining what we do.” “Our recommendations got shelved again.” |
Customer management alone can’t stop it
- There’s an abundance of customer management: acquire and retain, journeys, recommendations, automation.
- There’s a shortage of customer-centered running of the whole enterprise: align and embed CX DNA.
That gap is the real friction to remove.
- The issues start upstream, in products, policies, processes and plans.
- So the fix has to start there too, with every role seeing how its own decisions land on customers.
Customers pay everyone’s salary.
Your Experience job is helping every role stop the Experience issues it causes:
CX alignment.
CX alignment multiplies value

6 Keys to CX Alignment
It’s easier than you imagined.
These 6 A’s engage managers of all types in championing their own CX alignment.
You’ll master these 6 A’s in the CX Value Multipliers Forum.

5 minutes a day, then use it that day
Here’s how the Forum fits into a busy week, in three steps.
Who is behind this
Who built the Forum, and what came before it.
![]() | I’m Lynn Hunsaker. I led company-wide CX alignment for 2 global manufacturers across 15 years: Voice of Customer Manager in Strategic Planning at Sonoco, then Voice of Customer Manager, Director of CX Improvement and Quality Metrics, Director of Marketing, and Head of Corporate Quality and Customer Experience at Applied Materials. When I led company-wide CX alignment, every product line, every account team and every functional area solved the root causes of the top 2 customer gaps they caused, every year. My team didn’t fix the journeys ourselves. We helped every role do it, with stakeholder motivation, facilitation and financial savvy. Very few CX professionals get to see that work from the inside. I built the Forum so you can learn it 5 minutes at a time, use it the same week, and talk it through with peers who are leading the same kind of change. Today I run ClearAction Continuum, where I help CX, EX and PX leaders get every role in sync with customers. If you want to talk first, book a discovery call. |
What you get as a member
Six things open up the day you join.

Pick your membership
Every level includes the guides, discussions, events and newsletter.
Pay yearly and get 2 months free.

Unsubscribe anytime. Introductory pricing may change in 2027.
Bringing 25 or more people? Volume pricing starts at $875 a month plus $35 per additional person. Further savings for more people in your membership: email us to set it up.
Questions people ask me
If yours isn’t here, email us.
Each guide takes 5 minutes, so you can learn and use something new over your morning coffee.
Yes. It’s for any manager of customer, employee or partner experience, at any level, in B2B, B2C, nonprofit or government, anywhere in the world.
Yes. The guides come from leading company-wide CX alignment inside global manufacturers, so they focus on getting every role to act, beyond touchpoints and metrics.
You get your log-in details right after you join, with no waiting.
Yes. Unsubscribe anytime.
Yes. Gold covers up to 5 colleagues. For 25 or more people, volume pricing starts at $875 a month plus $35 per additional person. Email us to set it up.

