Get everyone on the same page with modern CX & EX approaches,
such as 4 gold ROI metrics, insights usage rate, lifetime value hierarchy, interaction bridges, handoff silos, etc.
Boost your extended team’s performance
How can I use a retainer?
Use for masterclasses, masterminds, and mentoring.
Use credits for any combination of topics and sessions.
Specify the ratio of concepts vs. exercises.
Request any session 1+ week in advance.
Collect credits monthly to use any time.
Specify quantity (e.g. “Qty” 3 x $50 = $150/month).
Get everyone on the same page.
Modernize mindsets for immediate gains.
Set up your company for greater gains!
You collect credits monthly or quarterly:
(bonus credits are your volume discount)
$50/month = 5 credits
$300/quarter = 35 credits (5 bonus credits)
$750/quarter = 90 credits (15 bonus)
$1000/quarter = 125 credits (25 bonus)
Use credits for Masterclasses:
Power guide per person: 2 credits
Live class session per person: 20 credits
Enthusiast self-paced course: 30 credits
CCXP/ECXO self-paced course: 45 credits
Experts self-paced course: 55 credits
Use credits for Masterminds:
Customized 45 min. per person: 20 credits
Gold metric session per person: 20 credits
Solo 4-week series: 180 credits
Mentoring 90 min. 1-2 people: 30 credits
Fireside chat 60 minutes: 30 credits
Example: 1000 credits can be used for 10 Experts self-paced courses and 10 Mastermind sessions and 3 fireside chats and 4 power guides for 20 people.
Send requests to Success at ClearAction.com
or book a discovery call by clicking “Let’s Talk” at the top of this web page.
Change your subscription anytime via the customer portal on your receipt.
EXECUTION SILOS Assumption Silos: solve inconsistent CX views and duty across functional areas. Vision Silos: solve being out of sync with the hand that feeds you: customers, employees, and partners. Goal Silos: solve goal outcomes that are incongruent with intentions. Metric Silos: connect underlying factors for true metric momentum. Handoff Silos: ensure work quality and timing matches recipients’ needs.
OPERATIONAL SILOS Channel Silos: ensure consistency among service, sales, marketing, and delivery channels. Data Silos: overcome disparate systems with mis-matching data. System Silos: incompatible or standalone technologies. Process Silos: simplify complicated execution. Organization Silos: influence coordination and collaboration.
Indispensable Value: full buy-in and appreciation. Predict NPS/Financials: identify workflow leading indicators. Financial Ratios: tie XM progress to ROA, EPS, CAGR, etc. Actionability: compel and facilitate action in every report. Value Creation: expand value in every growth endeavor. Massive Improvements: stop recurrence of prevalent issues. Long-Term ROI Engagement: build mutual value in every offer.
Motivation: speak the language of every work group. Expectations Personas: guide non-customer-facing performance. Stakeholder Personas: proactively manage internal stakeholders. Impassion Everyone: guide every group in internal and external CX value. Cross-org Collaboration: instill cooperation across groups. Advocacy by CFOs: make your CFO the greatest CX advocate. Leadership: infuse XM in leadership of every function.
End-to-End CX Strategy: excel in end-to-end CX and culture. Self-Audit Maturity: simple path to customer-centered business. Maturity Roadmap: achieve milestones for XM maturity now. Cross-Pollination: propel XM maturity via lessons learned. North Star: XM insights can guide all manager decisions. Strategic Pillars: every objective/initiative ties to XM. Governance: tap into built-in strengths to fast-track progress.
B2B Influencers: keep a pulse on gatekeepers and users. B2B Strengths: shift B2B/B2B2C complexity to advantages. B2B CX Team: structure, positioning, and skill set for fast progress. B2B Journey Orchestration: efficient path to higher CJM gains.
This brings the group in with thought-provoking discussions where participants share real-world examples from our different histories and experiences. I appreciate the practical tools and resources explaining how to use these in greater depth.
George Bell-Uribe, Head of Customer Experience, North America, Sage
Lynn Hunsaker is your facilitator
Lynn led companywide CX issue prevention for many years, saving customers millions of hours and dollars, thus improving customers’ prosperity as the key to maintaining 2X revenue leadership vs. competitors. Within 18 months of starting formal CXM, Lynn Hunsaker led her team to the top CX maturity tier. Lynn will show you how to rise above norms.
– In Strategic Planning at Sonoco: VoC Manager.
– At Applied Materials: Head of Corporate Quality & Customer Experience, starting from VoC Manager, Customer Satisfaction Improvement Manager, Marketing Director.
– #1 author often at CustomerThink.com. 1 of 5 CustomerThink Hall of Fame Authors.
– 3 e-handbooks (Kindle) include Innovating Superior Customer Experience.
– Taught 25 semester courses at UC Berkeley and UC Santa Cruz Extensions, San Jose State University and Mission College.
– Certified Myers-Briggs Type Indicator Facilitator, Certified Quality Manager, Certified Professional Marketer, Certified CX Professional.
– 1st in the world to benchmark B2B CX practices globally (5 year study).
– 1st in the world to benchmark marketing operations practices.
ClearAction: engage everyone in walking the talk
This is e-consulting . . . far more value than “training”. It’s high-powered super-rare advice.
In place of an expensive consult, we avoid invoice rigmarole and give you super-affordable immediate access to e-consulting.
It saves your time, continuity, and resources. It boosts your influence, reputation, efficiency, capabilities, and growth!
George Bell-Uribe, Head of Customer Experience, North America, Sage
Lynn led companywide CX issue prevention for many years, saving customers millions of hours and dollars, thus improving customers’ prosperity as the key to maintaining 2X revenue leadership vs. competitors. Within 18 months of starting formal CXM, Lynn Hunsaker led her team to the top CX maturity tier. Lynn will show you how to rise above norms.