Project Description

https://clearaction.com/podcast/human-centered-design-drives-customer-centricity-att/

Human-Centered Design Drives Customer-Centricity

Diane Magers, Office of the Customer, AT&T

Human-Centered Design Drives Customer-Centricity (AT&T)Diane Magers, AT&T Office of the Customer, shares how design thinking is pivotal in shifting culture and organizational adoption for customer experience excellence, which in turn, reaps higher business results.

 

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